Hi, nice to meet you! I’m Angela Toland.

I’m a product marketer based in Evans, GA, with 10+ years of marketing experience, supporting organizations in the B2B SaaS, publishing, and nonprofit spaces.

As a PMM, my passion is building go-to-market strategies for complex, technical products. I love partnering with customer success, leadership, marketing, product, and sales to uncover competitive insights, help craft clear value propositions, and develop programs that not only drive revenue but retain happy customers.

I’m most in my element when solving process challenges, gathering customer stories, and helping shape products that people actually want.

When I’m not pondering strategy, you’ll find me exploring the Southeast or scouting for my next 10k with my husband, our daughter, and our two rescue pups, Carolina and Georgia, usually with a latte in hand.

Education & Certifications

B.A. Journalism and Mass Communication (Emphasis in Public Relations)
Arizona State University, Walter Cronkite School of Journalism and Mass Communication
2011-2015

Certified Product Marketing Manager (CPMM)
Product Marketing Alliance
2024

My Experience
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My Work

Product: Datacor Asset Tracking (TrackAbout)

Task: Launch asset tracking software to the LPG market, with a focus on emerging economies

Competitive Analysis and Market Research

Customer Personas, Messaging and Positioning

Go-to-Market Launch

Sales enablement

Additional Examples

Let’s get to know each other.

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